Happy New Year! I am delighted to extend my warmest greetings to you at the start of 2011. The last year has been a great one for ATEN. We have achieved steady growth in all areas. This could not have been done without the contribution of our staff, partners, customers, and overseas employees. I would like to take this opportunity to express my deep appreciation for all of your constant support.
In 2010, ATEN launched its new VanCryst™ product line of Professional A/V solutions. This demonstrated our commitment to expand into new markets, and I am proud to share with you that the new product line has successfully achieved our business targets of the year. The potential Professional A/V market size is almost ten times bigger than the KVM market; so we see it a great opportunity for growth. We will continuously expand our distribution network for VanCryst™ and boost its overall visibility in the market.
Of course, we will also continue to maintain our leadership in the KVM market. Recently we created 3D and Mac compatible KVM products for the SOHO segment. The ALTUSEN™ enterprise lineup will be further enriched by the launch of new Power Distribution Unit solutions, which provide advanced power management to improve energy efficiency in data centers. In the year to come, we are looking forward to adding solutions for industrial-based applications to expand our market coverage.
For channel development, ATEN will continuously develop new channel networks in emerging markets. And further maintain our leadership with partners in established markets. We value each new business opportunity and will go all out to achieve our sales targets.
I would like to thank you all again for your valuable partnerships and support. Let’s move forward, step by step, with new hope in mind. Very best wishes for a healthy and rewarding 2011!
Kevin Chen
President of ATEN International
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